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Senior Product Marketing Manager (near NY)

Company: Jobot
Location: New Brunswick
Posted on: November 23, 2022

Job Description:

EHR and Engagement Platform with a comprehensive API for next generation digital health companies to launch and scale virtual care. Remote/Hybrid but NYC based preferred
This Jobot Job is hosted by Mallory Calloway
Are you a fit? Easy Apply now by clicking the "Apply" button and sending us your resume.
Salary $115,000 - $130,000 per year
A Bit About Us
Our software and API helps companies of all sizes deliver virtual and in-person care!! EHR and Engagement Platform with a comprehensive API for next generation digital health companies to launch and scale virtual care.

Why join us?

Full Benefits
Stock options/401k
Flexible PTO
Summer Friday's and other amazing perks!
Job Details
Responsibilities
You will own Product Marketing efforts for company
This includes being able to tell the story of our products in new and compelling ways, being a champion for new product innovations or integrations, and leading targeted marketing efforts to increase engagement with our customers
Conduct ongoing market research to inform our segmentation, positioning, messaging, and lifecycle strategies
Uncover and develop client segments across our product
Develop quantitative and qualitative insights to inform product and marketing decisions
You'll lead product rollout activities by contributing to communication plans and creating associated content
Craft and communicate compelling messages across marketing channels including web, email, and webinars
Collaborate with internal teams to identify product marketing needs and support those with well-designed and executed materials
Create content to support client engagement events such as live classes, webinars, product demos, virtual conferences and more.
Act as the subject matter expert for the products you support and be a product evangelist and spokesperson communicating with internal audiences (sales, sales engineering, product, business development, engineering, etc.)
Qualifications
6+ years relevant work experience (Product/Marketing)
2-4 years working directly in a Product Marketing role
SaaS B2B Experience Required
Experience partnering with multiple product teams on marketing for new products and features
Experience building tours, announcements, surveys, and onboarding checklists through an in-product messaging tool (ie. Chameleon)
Experience leveraging or writing Help Documentation
Comfortable working with Product data to understand how to target users for specific product marketing messages & communicate data insights from results
Ability to project manage your tasks and the tasks of others including prioritization, scheduling, and organization
Strong writing skills & a love for copywriting (must have)
Startup experience
Healthtech experience
Interested in hearing more? Easy Apply now by clicking the "Apply" button.

Keywords: Jobot, New Brunswick , Senior Product Marketing Manager (near NY), Executive , New Brunswick, New Jersey

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